Zipnosis Team


MultiCare Health System and Zipnosis explore how virtual care is impacting patient acquisition. Emily Yu, Director of Retail Clinics and Virtual Health, shares the results of a study that demonstrates virtual care’s utility as a patient acquisition channel. In this webinar, you will learn why patient acquisition is a useful success measure for virtual care, how patient panel growth and market share are linked, and the value of virtual care as a patient acquisition channel.


About Zipnosis, About MultiCare Health System, Virtual care service overview, Patient acquisition study: background, structure, results, implications, Final thoughts & questions

Key Takeaways

  1. MultiCare projected a 201.7% increase in year-over-year growth in virtual care visits from 2017-2018.
  2. Virtual care users are 3 times more likely to become long-term health system patients than non-virtual care users.
  3. MultiCare acquired 777 new virtual care users from December 2015 to March 2017. Of these 777 patients, 42% received in-person care within 12 months of their virtual visit.
  4. These conversions resulted in an average annual revenue increase of over $3,000 per converted patient.


Emily Yu, Director of Retail Clinics and Virtual Health, MultiCare Health System
Jon Pearce, CEO, Zipnosis
Holly Scholl, Customer Success Executive, Zipnosis

Tags: Our Solution ROI

Related Insights.

Regulatory Roundup—July 2021

Regulatory Roundup—July 2021

Welcome back to the second edition of Zipnosis Regulatory Roundup! As a reminder, this blog aims to provide a high-level overview of federal and state activity in an effort to keep health systems informed on what’s happening specifically in the telehealth industry....

read more
Regulatory Roundup—June 2021

Regulatory Roundup—June 2021

Welcome to the inaugural edition of Zipnosis Regulatory Roundup! I’m excited to be joining the Zipnosis team as the Sr. Business Analyst in Regulatory Affairs. Most people find healthcare compliance and regulations to be a snooze because of the attention to detail it...

read more