Pharmacies and grocery stores aren’t just for picking up medications and ingredients anymore. Patients have been utilizing retail clinics and urgent care clinics to receive care for minor conditions because it’s convenient, said Kevin L. Smith, DNP, FNP, FAANP, chief medical information officer at Zipnosis, a virtual care software and technology company. The success of these health care delivery systems is a telling sign of the new age of health care consumerism. Now, digital health options are further enabling the transformation of passive patients into savvy health care consumers. In the Closing General Session keynote address on Saturday, Dr. Smith will explore the emerging role of the connected patient amid the rapidly expanding digital and virtual health care delivery options and how they are both coming together to create a positive force of change in the health care industry. Read more.